From The Roanoke (VA) Times:
“Did I pick this because I wanted guys to see me in it?” said the Our Lady of Lourdes Academy sophomore. “Now it’s important to kind of present myself as a lady with dignity.”
Like Pure Fashion, affiliated with a Catholic organization, most of the groups promoting modest-but-fashionable attire are rooted in faith.
Shade Clothing, a line that features undershirts for layering, grew out of the shopping frustrations of a member of the Church of Jesus Christ of Latter-day Saints.
And Funky Frum, an online clothing boutique, was created by a woman with “a commitment to a modest Jewish lifestyle.”



